It all started in Hawaii
Banana is the story of two young Danes, Jacques and Christian, who traveled to Hawaii as exchange students in search of enlightenment within the field of innovation, food and health. The profound increase of sugar in food production in the western culture was just one of the many reasons why Jacques and Christian decided to jump 11.424 kilometres to Oahu, Hawaii; The perception of food and nutrition varies heavily depending on where in the world you find yourself.
For Jacques and Christian Hawaii was worth looking deeper into before starting their entrepreneurial life. They were quickly inspired by the Hawaiian way of life and their use of fresh, organic, local fruits in their diet - this inspired the all natural, sugar-free, vegan banana ice-cream idea of Banana. Now the two friends have brought a little piece of paradise back to Denmark in their Hawaiian-inspired product, with their company Banana.